Basic is a desing studio that develops creative brands. We communicate the value of the brand throught design. Our philoshophy leads to an individual scheme development for every client. We keep in mind that essential principals of design help us to amplify unique assets and assist us to build an outstanding brand among the market.

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What We Do

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Our Culture

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Guiding Principles

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Capabilities

Branding & Graphic Design

Brand Concept, Naming, Slogan & Taglines, Visual Communication, Packaging, Styationary, Brand Guidelines, Collateral, Iconography, Art Direction, Illustration, Posters, Iconographic Systems, Cover Art, Album Design, Production Follow-Up

Editorial Design

Print Communication, Information Design, Infographics, Brochures & Flyers, Executive Presentations, Annual Reports, Books & Newsletter, Wayfinding

Web Design

Information Architecture, Wireframes, User Experience Design, Front-End/ Back-End, CMS, Online Communication, Social Media Managment, Web Hosting, Online Newsletter

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But, how we do it?

Our creative process — it's essential to estabilish a clear two-sided communication between client and studio.

01.

Analysis + Planning

The approach of the projects is to refine among the ample studio’s range of services. Our goal is to identify the main problems in which we could apply our strategic thinking as design suppliers.

Depending on the brief information complied in previous phases, we prepare a detailed project scheme. It contains the following: quotes, payment methods, due dates, deliveries, and work plan.

02.

Definition

Every solution is backed up with extensive research and benchmarking. We analyse our target market, brand values, aspirations and current brand position. Well Knowing the ongoing state of the brand directs the project in a better conceptual direction.

03.

Concept + Design

We begin our creative process defining our finest solutions, design strategies, and brand concepts. The resulting concept is essential for our brand development.

We’re at the core of the project in which the concept refined, and the graphic approaches are present. The solution responds to the specific design requirements.

04.

Development + Execution

We’re responsible at the creative proposal it’s applied as it is designed. Our knowledge in production and methodic coordination concede us to generate outstanding deliverables.

Some of our

Selected clients that have trust us:

Office

Social

Monterrey
San Antonio 2336
Lomas de San Francisco

México City
Juan de la Barrera 101
Colonia Condesa

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Get in touch

info@basic.lat